The Hype (2021)
Competing for a career-changing Co-Sign and $150,000, up-and-coming streetwear visionaries elevate their cutting-edge designs and entrepreneurial hustle to prove their brand is the future of fashion - and worthy of the hype.
Seasons & Episode
After an unexpected first challenge narrows the competition, the remaining designers have 24 hours to create a luxury streetwear ‘fit to impress a panel of special guests, including style icon Law Roach and season one finalist Kai Nguyen
The designers bring preppy wear to the streets in a creative challenge that promises a once-in-a-lifetime collaboration with fashion innovator Angelo Baque.
With help from skateboarding icon Paul Rodriguez, the designers grind out unique outfits for pro skaters that incorporate comfort and personal style – but rising tensions in the Hype Quarters threaten to derail the competition.
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